We’re proud to share that our first mezcal documentary, Mezcal in Danger, is officially streaming on our YouTube channel. This short film reveals the untold struggles of Oaxacan small-batch mezcaleros fighting to protect their culture, land, and traditions.
Watch now and support the voices behind mezcal.
Mezcal is often understood through the process of production, which includes cultivating, roasting, fermenting, and distilling agave. In reality, the process doesn’t end when the spirit leaves the still. It continues through a long, complex journey shaped by the realities of global trade. Before reaching mezcal lovers around the world, the spirit must be filtered,…
The global demand for mezcal has surged rapidly over the past few years. Once a largely regional spirit overshadowed by tequila, mezcal has transformed into a globally traded product. Since 2010, mezcal exports from Mexico have increased steadily, particularly toward international markets, as documented in La Economía de la Producción de Mezcal en Oaxaca, México.…
Tequila began to surge from a non-exported Mexican spirit into a global household name in the 1990s. In 1994, Mexico strengthened tequila’s Denomination of Origin under NAFTA-era trade frameworks, extending legal protection to key export markets (Academia Patrón). Tequila exports surged as a result, as brands positioned the spirit as both premium and accessible. By…
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Planet Mezcal is a digital space dedicated to mezcal education, culture, and community. We explore the traditions, people, and landscapes behind mezcal while uplifting small producers and sustainable practices across Mexico.
Whether you are new to mezcal or deep into the category, this is a place to learn, listen, and connect.
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